2026 Managed Small-Business Website Performance Benchmark: Research Protocol
A reproducible protocol for measuring small-business website performance without mixing lab scores, field data, and unsupported conclusions.
- A single Lighthouse or PageSpeed run is not a defensible benchmark because lab results vary and field data describes a different population and time window.
- The benchmark must report field and lab measurements separately, publish repeated-run medians, and preserve raw outputs before drawing site-level conclusions.
